https://www.claudiapasini.com/about daily 1.0 2020-10-15 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f710b4a6994936d8fdd0ba4/1601243984556/claudiapasini_designer.jpg ABOUT - hello! I am a Designer and Art Director with 15+ years of experience and a passion for branding and packaging. Get in touch: claudiapasinidesign@gmail.com https://www.claudiapasini.com/work daily 0.75 2020-10-07 https://www.claudiapasini.com/work/ofo-bike-share-integrated-campaign monthly 0.5 2020-10-07 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73f85c5c3c035827f7ade0/1601665674037/ofo-ooh-bus-stop-ad.jpg Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73e0e905bb334fc46c6c41/1601665598880/ofo-ooh-billboard-design.jpg Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73f91e5c383345fa64d376/1601665683805/ofo-email-newsletter-design.jpg Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73ee4540bb97712f98cc0e/1601665612133/ofo-social-media-ad-designs.jpg Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH - From here to there Showing all the possible places ofo could take you, this campaign allowed for very clear messaging with the ability for localization. https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73f4fba9fb2e1da43cc760/1601665658458/ofo-report-design-2017.jpg Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73f818ca1faf7003626c36/1601665700201/ofo-launch-event-banners Work - OFO Bike Share National Campaign / Digital / Social / Print / OOH https://www.claudiapasini.com/work/bou-soup-cups-launch-campaign monthly 0.5 2020-10-09 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f738bf73bf6663054001aa5/1602283122600/bou-promo-merch-design-bags.jpg Work - BOU Soup Cups Launch Campaign / Digital / Experiential https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7382b307cd7f0cae920519/1601665295597/bou-poster-design-1.jpg Work - BOU Soup Cups Launch Campaign / Digital / Experiential https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f738c93165d670821f8483e/1602283131954/bou-digital-ads-designs.jpg Work - BOU Soup Cups Launch Campaign / Digital / Experiential https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f738937261b0331e3fbfb9e/1601672393199/bou-flyer-and-promo-design.jpg Work - BOU Soup Cups Launch Campaign / Digital / Experiential I directed a team of designers and copywriter in the execution of the campaign. Using bright colors to match the packaging in all 4 flavors, the campaign was eye-catching and connected really well with all audiences; working perfectly on different channels, activations, and iterations. https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7391991ae395266fb2a390/1601665319827/BOU-digital-ads.gif Work - BOU Soup Cups Launch Campaign / Digital / Experiential - Only the veggie best Inspired by the biggest differentiator for the brand — high quality, organic ingredients — I developed a strategy where they were the heroes of the campaign, while adding a little bit of humor through cheeky food puns. https://www.claudiapasini.com/work/drive-shack-branding monthly 0.5 2020-10-15 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7394e37a4e206df0db0f2d/1602282531422/ds-email-flyer-design Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7394b0d7ad6063842be867/1602282533656/ds-drinks-menu-design.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f739db4f06a9b14f9a0b991/1601665474742/ds-logo-design-animation.gif Work - Drive Shack Branding / Digital / Print The serif font elevates the brand and the circular shapes represent golf balls, celebrating the heart of the venue. https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73951f53fd464ae0d34ebb/1602282654064/drive-shack-branding-design.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f739ba8078e10310e6d1028/1602282520261/ds-merch-hat1.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f739ccd612ba85047351a34/1602282523084/ds-uniform-design.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f739c7ac68b764417afbf7f/1602282516936/ds-merch-hat-2.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f739fc2ef1efb62d5c7ddfd/1602282674105/ds-drinks-menu-design-2.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73a10b6f9e7c201787ccfb/1602282494178/ds-merch-hat-3.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73a124187aab1ed64f11e8/1602282488574/ds-uniform-design-2.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73b405ffce911908c00726/1602282187409/ds-email-flyer-design-mockup.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73b19b82af35506fa431a3/1602282207982/ds-promo-event-flyers.jpg Work - Drive Shack Branding / Digital / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f73afcf8a4b0f3e9c3fa89d/1601665558486/ds-business-card-design.jpg Work - Drive Shack Branding / Digital / Print https://www.claudiapasini.com/work/dk-branding monthly 0.5 2020-10-15 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74f669edd0734e08b59b99/1601665821612/dk-luxury-packaging-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74eb794c521766544ec569/1602283201475/dk-book-sleeve-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74f4c49c689c74bf1592dc/1601665799549/dk-vip-box-design-luxury.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74f23df87fd8330adbcf55/1602283248533/dk-book-cover-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74eb944c8d9261dda78596/1602283210330/dk-book-sheer-luxury-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74ebc8bf055624cc2392cd/1602283236866/dk-book-interior-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74f6a314a6211bfdab1519/1601665810984/dk-box-packaging-design.jpg Work - Daniel K Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f74f86ee4705947b1e70cd8/1601665832346/dk-store-interior-design.jpg Work - Daniel K Branding / Packaging / Print The custom pattern using simplified diamond shapes was used on everything from Packaging to Interior Design, and when combined with the right materials and finishes it sparkled like the jewelry itself. https://www.claudiapasini.com/work/versea-cbd-brand-identity-packaging monthly 0.5 2020-10-13 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f755973f9968a437d35c56f/1602465977366/cbd-brand-packaging-design.jpg Work - Verséa CBD Oil Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7558a5f1147e7016f1d9b9/1601874648339/cbd-brochure-design.jpg Work - Verséa CBD Oil Branding / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f75513fd134f3794c9d2192/1601874648322/versea-cbd-packaging-box-bottle.jpg Work - Verséa CBD Oil Branding / Packaging / Print https://www.claudiapasini.com/work/instyle-digital-designs monthly 0.5 2020-10-15 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77a20fb6d9550a78a85fa7/1601675800576/instyle-digital-designs.jpg Work - InStyle Digital Ads / Order Form / Web / Email https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77a34fd549ba346424197f/1601676114554/InStyle-Banner-Design-1.gif Work - InStyle Digital Ads / Order Form / Web / Email https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77a33e2c44f6420bf2f2e9/1601676101692/InStyle-Banner-Design-2.gif Work - InStyle Digital Ads / Order Form / Web / Email https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f779e1a71ea902c2985bbd4/1601674825375/instyle-mobile-first-ui-ux.gif Work - InStyle Digital Ads / Order Form / Web / Email https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77a7be3a3d8f5ec6b87cb3/1601677252908/instyle-website-popup-email-2.jpg Work - InStyle Digital Ads / Order Form / Web / Email https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f779c5018ac9e5c64498320/1601674354139/instyle-order-form-new-design.jpg Work - InStyle Digital Ads / Order Form / Web / Email https://www.claudiapasini.com/work/sage-and-sound-branding monthly 0.5 2020-10-15 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77b3d541366b5eca9b02d7/1601680352975/ss-branding-stationary.jpg Work - Sage & Sound Branding / Digital / Social / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f77fa4224f75f5a9d8757f4/1602283080934/S%26S_SignageMockup_2.jpg Work - Sage & Sound Branding / Digital / Social / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f78045f614c320e2130d65f/1601700967125/ss-website.gif Work - Sage & Sound Branding / Digital / Social / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7802f8c276087d2cc6544d/1602283090021/ss-social-media.jpg Work - Sage & Sound Branding / Digital / Social / Print https://www.claudiapasini.com/work/ny-yankees-experiential-packaging monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f780831bb9a9f741d3b71cb/1602470295178/truck+1.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7811c1afa8642a863e2c83/1602470295189/ny-yankees-bath-body-set-packaging-white-pink.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f780a1bc0d2cc549fa1700c/1602470295186/ny-yankees-set-packaging-pink.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f780ae9c8f18a2d03112bc6/1602470295193/ny-yankees-set-packaging-blue.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f780a2f5f6707769c86c083/1602470295195/ny-yankees-bath-body-set-packaging-white-blue.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7808ed82e94e42ed65fb40/1602470295181/ny-yankees-truck-design.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f78087df33e0c309a092719/1602470295184/ny-yankees-truck-design.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7806d6fc210b274552f5e2/1602470295175/IMG_9637+copy.jpg Work - New York Yankees Experiential / Packaging / Print https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f780698d5f05a388e6ea2be/1602470295171/ny-yankees-map-brochure.jpg Work - New York Yankees Experiential / Packaging / Print https://www.claudiapasini.com/work/jet-dot-com monthly 0.5 2020-10-09 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7ab80010373d562df8b2ea/1601878030032/jet-fresh-digital-ads.jpg Work - Jet.com Marketing Communications / Digital / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7b5636a05f4e688b6f21f7/1602283178338/jet-ooh-campaign-taxi-top.jpg Work - Jet.com Marketing Communications / Digital / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7b541f45b2d750b4c10108/1602283181308/jet-ooh-campaign-1.png Work - Jet.com Marketing Communications / Digital / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7b55dbbf4e4a7b6fa66935/1601918434030/jet-ooh-campaign-bus.jpg Work - Jet.com Marketing Communications / Digital / OOH https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f7bdbc4a913e40d8080d267/1602283153449/jet-email-blast.jpg Work - Jet.com Marketing Communications / Digital / OOH https://www.claudiapasini.com/work/curacao-tourism-digital-print-experiential monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83d41a2785d82fc4305a9e/1602475114530/curacao-abs-sign-timessquare.gif Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83cc572785d82fc42f8cd0/1602473071917/curacao-truck-activation.jpg Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83da79d924112b83b79f96/1602476681062/curacao-activations-3.jpg Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83d9a853dd107021885a5a/1602476494568/curacao-color-run.gif Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83da5e70b2512ccace2f06/1602476652163/curacao-activations-2.jpg Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83cbdef3d79504e7454b13/1602473004737/curacao-ooh-bus-timessquare.jpg Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83da2ff3350a0e266a0006/1602476597611/curacao14.jpg Work - Curaçao Tourism Board Print / OOH / Experiential / Digital https://www.claudiapasini.com/work/ven-home-branding-website monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83dfe126670027941398e8/1602477981230/ven-home-website-design.jpg Work - Ven Home Branding & Website https://www.claudiapasini.com/work/coquille-club-website monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83ed9db93b6270566c367d/1602481060577/lacoquilleclub-website-1.jpg Work - La Coquille Club Website https://www.claudiapasini.com/work/directv-newsletter-print-promotion monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83e6752785d82fc431fcbe/1602479687928/directv-newsletter-online.jpg Work - DIRECTV Newsletter / Print / Promotional https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83e6c1c35d2a34b053d3f4/1602479815266/directv-newsletter-design.jpg Work - DIRECTV Newsletter / Print / Promotional https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83e7107ba267638221d663/1602479897035/directv-channel-guide.png Work - DIRECTV Newsletter / Print / Promotional https://www.claudiapasini.com/work/vale-fertil-packaging monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83f9f877f3647b32ec22cd/1602484783752/vf-products-label-design.jpg Work - Vale Fertil Packaging https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83faa853dd1070218ade22/1602484911564/agroliva-packaging.jpg Work - Vale Fertil Packaging https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83f9e726670027941584b5/1602484718807/vf-packaging-labels.jpg Work - Vale Fertil Packaging https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83f9acf3350a0e266c7e14/1602484697697/vf-olive-oil-packaging.jpg Work - Vale Fertil Packaging https://www.claudiapasini.com/work/discovery-go-app-emails monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83c7877ba26763821ed3b6/1602471841682/DGO-Email-Discovery.gif Work - DiscoveryGO App Emails https://www.claudiapasini.com/work/finery-logo-brand-identity monthly 0.5 2020-10-12 https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83ef02f8608f513c944b5a/1602481930173/finery-branding.jpg Work - The Finery Logo & Brand Identity https://static1.squarespace.com/static/5f70efcd8cd6b20cc029f7d7/t/5f83eef0f3350a0e266bc71e/1602481906941/finery-logo-design.jpg Work - The Finery Logo & Brand Identity